Website Trends and Requirements



The modern technology trends demand website in order to increase awareness and improve the business. Therefore every business has to configure their website in order to gain sales and increase market share. There are various website designer in Islamabad. They offer incredible services with PSD designs and HTML layouts. With the latest technology it is necessary to make your website browser compatible and responsive. It can be done via HTML5 and CSS3 with is the most vital need of web world. One can always competitive website designers in Lahore.

The website needs to elegant, responsive and descriptive according to the needs to the business. Also the changing technology has changed the crawler, the need efficient SEO has increased and steps should be taken to improve the website search ranking. For this purpose one needs to make thorough understanding of scehma.org markup, key words Meta tags and micro data. All these things combine to make the website improve its ranking. 

It is necessary to make careful search engine and website optimization since the stuffing is banned by Google. Stuffing is to input the keywords in the passage just to increase the ranking. This falls in the category of black hat SEO. 

Website designers use jQuery, JavaScript, CSS and HTML to add aesthetics and functionality to the website. Moreover, development of the template or working on bare bones structure always facilitate the designers.

WordPress and other CMS frameworks also help them to bring innovative designs since it avoids the reinvention of the wheel.

Website designs changes as per the category of the website. There are tons of website designs and trillions of layouts for the content and portfolio representation of the website. The designs vary according to the category and can lie in photography, travelling, fashion, food, personal or blog. All these categories have their own layouts and design for presentation.

There is a website design for shopping cart layout as well. This make a complete online shopping cart providing the ease of online shopping to the customers.

Social media has given a vast option to expand the business and hence it is required to link it to the website. Every website has social media icons which depict their daily activities. Some companies integrate
Good website designers in Lahore always keep in mind the modern trends, changing requirements and keep on revitalizing the web world and hence their work shines out in an incredible manner.

Website Development in Lahore



In this era of fragmented new age marketing, we have seen the rise of innovative internet enabled business models. Sales and marketing have six basic aspects and digital marketing is one of them. Digital Marketing includes all marketing activities which are done using online channels. The channels which are included in digital marketing are website channel, mobile channels and social media channels. 

The website channel is the most crucial and first step when laying out foundations of online presence. It is the face of the company in the digital world which is why the development of website channel should be done with careful planning and research. This is why web development in Lahore is taken very seriously by many companies. The developers of these companies sit down with the stakeholders and digital marketing teams to figure out what type of design and layout. As the website reflects a company’s brand messaging and positioning, therefore every decision is critical.   

The initial step for website development is creation of mockups or wireframes from the user stories so that the digital marketing team can visually assess the layout and confirm the design with development theme. A typical mockup includes key pages and their locations, page layout, navigation links, page titles, content labels, placeholder, etc. Next step is designing the PSDs of the website and then converting them into HTML files. Functionality of the website is added via programming languages like PHP, Java, Python, Ruby, etc. Once the testing of the developed website is done and it meets all the client requirements then it is ready to go live.

When getting a website developed few things need to be kept in mind. First of all, you should figure out whether you want a responsive design that fits seamlessly on all screens or a separate mobile version of the website. Responsive designs are mostly preferred for they are convenient and do not require separate content management issue. Mobile website versions on the other hand only have the important links of the main website with minimal content. 

Secondly, always make sure that the concept of Search Engine Optimization is not forgotten in the website. SEO is an internet marketing tactic and includes on-page seo, off-page SEO and building site links.
 So, next time if you are looking for services like website development in Lahore, then go for companies that cater all the needs of branding, SEO, etc. in their design and development processes.

Website Design and Development



In the world of technology, there is always a need to showcase your work. Only then one can compete the market. There are numerous ways to publicize your work i.e. via e-marketing, social media etc. but the most vital one is website. There are numerous companies which provide the services of web design in Lahore. It apparently seems a small task yet include precise detail. The steps included in website development are basic layout i.e. wire-frames, designing and HTMLizing the design files. Making website function via languages like ASP.net or PHP. 

The most common and widely used website language is PHP. With the advent of smart phones and tabs, it is necessary for every website to be responsive. The website lies in two main categories, dynamic and static.
Dynamic website is the one where pages are generate on run-time basis. The most common example of dynamic website could be taken as Facebook, twitter, Instagram etc. these websites are designed using pp, asp, ColdFusion etc.

Static website, on the other hand, is the site statically designed with HTML. It has same content every time the website is loaded.

In order to have efficient web design in Lahore, one needs to look for companies that can help give aesthetically friendly designs, understands the need of the client and can deliver quality content and website in the negotiated time. 

Before handing over the website to the client, it is necessary to test the website and its flow. The regressive testing is necessary so that any bug that may arise afterwards would not be the responsibility of the company however if there is any bug leakage, company should take full responsibility to fix it.

The regressive testing of website includes active link testing, button action testing, broken links identification, responsiveness and cosmetic issues as well.

It is necessary to take care of bug priority which is the core concern of client with business point of view and bug severity, the concern of the developing company.

Designers primarily use Photoshop for designing the website. It is highly efficient and could be converted into slices as they are done with the design. Moreover, the rulers make is easy to place the objects and content in desired order.

Before moving to the website development, the designs are always shared with the client to make the final review. Client’s go ahead makes website move into developmental phase and then into testing phase. After this, it will be deployed on the stable hosting server for the public access.